Athletes

Sam Smoothy was practically born with skis on his feet. He began competing within the race circuits of his home country of New Zealand as a kid, but quickly became obsessed with the buzz from the freeriding scene.

Will Jackways has winter running through his veins all year round. Born and bred in New Zealand, Will lives for snowboarding and is regarded as one of the most progressive riders in the world.

Nat Segal’s freeride ski style transcends conventional definitions. In 2012, Nat won the World Heli Challenge, took third in the 2013 Freeride World Tour, Revelstoke, Canada, and won the Telluride Freeskiing Championships, USA in 2014.

Freestyle skier James, or “Woodsy” as he is known, hails from Sheffield, England. He took to the slopes at age 11 and has never looked back. At age 23, he’s already been on the podium at the European X Games.

Freestyle skier James, or “Woodsy” as he is known, hails from Sheffield, England. He took to the slopes at age 11 and has never looked back. At age 23, he’s already been on the podium at the European X Games.

Scotty Lago is a versatile snowboarder who has taken on various challenges including attacking the Olympic half-pipe, X Games Slopestyle, and freeriding. Scotty is an all-conquering rider with a personality and style that are rarities in the world of snowboarding.

Scotty Lago is a versatile snowboarder who has taken on various challenges including attacking the Olympic half-pipe, X Games Slopestyle, and freeriding. Scotty is an all-conquering rider with a personality and style that are rarities in the world of snowboarding.

Kelly Clark is known for progressing women’s snowboarding with her incredible superpipe amplitude, trick progression, and consistency. The Vermont native has amassed one of the most impressive collections of wins, podiums, and championships in all of snowboarding.

Kelly Clark is known for progressing women’s snowboarding with her incredible superpipe amplitude, trick progression, and consistency. The Vermont native has amassed one of the most impressive collections of wins, podiums, and championships in all of snowboarding.

Pro Angler Bill McDonald established himself as a dominant force within the highly respected FLW league in 2012. He bagged an astonishing 25 pound, 2 ounce smallmouth bass on the Detroit River Tournament that propelled him into second place.